Webinar

The infrastructure powering 100M sports fans

From Instagram highlight reels to NFL partner: How Overtime scaled from scrappy startup to sports media empire.

November 20, 2025
12:00 pm

Your content is growing faster than your infrastructure can handle

Overtime went from sharing high school clips to producing Olympic coverage. Along the way, they hit a wall every fast-growing media brand faces.

100TB of content per season. Storage locations that don't talk to each other. Teams shipping drives across the country.

Growth without infrastructure is just chaos with a bigger budget.

What happens when content ops can't keep pace

  • The storage cost spiral: Cloud backup bills climbing with no way to control them
  • The drive shipping bottleneck: Waiting days for footage when moments matter
  • The review process nightmare: Google Docs and Slack replacing actual workflows
  • The archive black hole: 3 petabytes of content you can't monetize

The infrastructure that powers 100M fans

  • Cloud-based hub: Access any asset from anywhere without shipping drives
  • Flexible storage: Move content between AWS tiers—pay for what you use
  • Streamlined reviews: Frame-accurate feedback in one place
  • AI-powered search: Find last season's exact moment in seconds
  • Archive monetization: Make 3PB of content instantly discoverable

What you'll learn in this free webinar

  • The hidden costs of chaotic content libraries at scale
  • The migration strategy that moved 3PB without disrupting operations
  • Quantified results: Hours saved, costs eliminated, opportunities unlocked
  • What's next as Overtime continues to scale

Register for this free webinar

See how a sports media empire built infrastructure that keeps pace with gametime footage.

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Speakers

Jon Foster

Backlight

Dmitriy Nabedrik

Overtime
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